Overview

Eat G.A.N.G.S.T.E.R.

Create foods that bring FREEDOM & JOY back to those on healing diets.

Branding

Packaging Design

Web Design

Custom Development

Performance

Branding

The logo concept had already been created by a third party.

To better match our packaging vision, we implemented a few tweaks that were warmly recieved.

From there we began to put together some floral illustrations for the packaging.

Packaging Design

Our friends at Eat G.A.N.G.S.T.E.R. perfected their delicious recipe for a cookie mix that fits within the Auto-Immune Protocol and needed a killer packaging design to go with it.

They wanted something that appealed to men and women alike, evoked a sense of health and wellness, as well as something that captured the idea of healthy intestinal flora without the associated 'ickiness'.

Initially the plan was for the packaging to be a 'Ice Cream' container that could later be used to prepare the cookie mix in. Changes in strategy occurred part way through the design process, resulting in us having to modify our designs to a pouch.